Yes Eleclocal are much the same as Mr Electric.
There must be a few Mr Electric guys out there. They could be people that have been employed by Mr Electric Franchises or even guys that owned a franchise that failed or they just gave them up. There are a few members here that have experience with them and plenty of threads about Mr Electric, so I don't think it's unlikely do you?
Widdler: I don't care how old the book is. Would you be willing to take some pics of a couple pages and PM or email them to me? I find it strange that you quote their hourly rates. I was under the impression that because they are American owned, they follow the flat rate pricing system that's big in the states. With flat rate there are no hourly rates (at least not shown in the price books). Tasks are listed with a one off price. In America electrical contractors offer service contracts, so each task actually has 4 prices attached to it.