introducing

BBC Music Introducing is BBC Radio's platform supporting unsigned, undiscovered, and under-the-radar UK music talent. The backbone of that network consists of 32 BBC local radio shows on stations across England and the Channel Islands, various network shows in Wales, Scotland and Northern Ireland , which also give artists the opportunity to be played nationally on Radio 1, Radio 1Xtra, Radio 2, Radio 3, Radio 6 Music and the Asian Network, as well as playing Introducing stages at festivals such as Glastonbury, Reading and Leeds, South by Southwest, Latitude Festival and BBC Radio 1's Big Weekend.
Those 32 shows air every Saturday night, featuring local artists with airplay, interviews and sessions. They try to provide local gigs, festival stages and outside broadcasts whenever possible - and to forward their discoveries to sister shows on local and national BBC stations for further airplay.
Since launching in June 2007, the Introducing platform has helped launch the careers of George Ezra, Jack Garratt, Florence and the Machine, Ed Sheeran, Ellie Goulding, Becky Hill, Jake Bugg, Izzy Bizu, Catfish and the Bottlemen, James Bay, 220 Kid and Little Simz.

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