Electrician or Electrical??

[Maccas]

Hi
Ive decided to get my van sign written and cant make my mind up whether to have Electrician under my name or Electrical on the van.
I'm a sole trader concentrating mainly on domestic work.I am leaning towards Electrician would like to hear your opinions and any pics of your vans would be much appreciated.
Cheers

 

[westward10]

Taking your name above I think Maccas Electrical sounds/looks better as Electrician can be hard to incorporate into a name assuming you are using a name.

 

[Maccas]

Didn't think of that,or even using it.
I'm going to be using my real name.

 

[buzzlightyear]

it depends how you see it .
my names is on the side van. has well has woody and the gang .

 

[The Ghost]

Electrical sounds better imo. Certainly everyone else uses Electrical, you could always buck the trend I suppose.

 

[buzzlightyear]

Electrical sounds better imo.

it how the customer thinks one man band or firm .

 

[Maccas]

Being a one man band would Electrician not look better?

 

[westward10]

Using Maccas how would you word Electrician with it.

 

[Maccas]

Not going to use Maccas

 

[westward10]

But you are using a name aren't you?

 

[Maccas]

Yes I will

 

[telectrix]

well, if you post the name you will be using, it would help. once decided, get it listed in the forum directory.

 

[123]

Maccas Electrical, Maccas Electrical Services, Maccas Electrical Solutions, Maccas Electrical Services & Solutions, Maccas Electrical Contractors. Just not Maccas Electrician or Maccas the Spark imo.

It's like with other trades - Maccas Tiling (nor Maccas Tiler), or Maccas Plumbing & Heating (Not Maccas Plumber)

 

[Deleted account]

Just to add to the mix mines electrics

 

[marconi]

I discussed this question with my best friend - concrete business - and brother-in-law - plumber to start off with but now that business and catering. They said if you are starting off don't use your real name just in case you want to sell up or God forbid you have troubles - be anonymous in other words. Try to avoid too many syllables or long words - you will be saying and writing it often. So Amp Electrical rather than Hertfordshire Electrical. Be distinctive - so many folk fo good reasons are ABC Electricians - so what about Lion Electrical as it allows you to use the lion and all that a lion conjurs up as an image and a differentiator - king of the jungle, but don't get carried away. Obviously not Slug Electricians - leave that for some other trade. You ought to have branded work wear - so keep it as simple as you can and yet MEMORABLE. What ever you pick think about a slogan, not cheesy which sums up what you and your business are about - so is it safety, or neatness, or vulnerable people, or new technology(eg: smart homes or modular wiring), or difficult projects, or special situations, or refurbishment.

Here are six things I found on-line:

Here are six considerations.

1. Identify your target market. First, think about who your target demographics are. ...
2. Learn your competitors' brands. Next, start evaluating your competitors' brands. ...
3. Separate your unique differentiators. ...
4. Define your brand as a 'person.' ...
5. Apply your brand personality to multiple areas. ...
6. Get help.