Would be interesting to know which fire alarm manufactures you prefere, also just a tip piro is actually class as enhanced cable so when pricing fp200 (enhanced grade) worth shopping around.
Ah, where to start!
Analogue:
For new install work, up until recently we used a lot of Morley ZX and DX, mostly with Apollo protocol devices.
Lately, we've been persuaded by a lot of factors to go with Advanced/Eurotech more and more - it's very capable kit and doesn't seem to suffer networking issues the way Kentec has in the past. MX-4000 is solid, and MX-5000 looks pretty good. We've had some amazing deals lately on the Eurotech branded kit (essentially MX-4000) using the Nittan protocol - a lot like Hochiki in many ways.
It goes without saying, though that if a particular manufacturer or protocol is specified, we'll use that.
Conventional:
Almost exclusively use C-Tec xFP panels these days, though we have used a lot of Haes stuff too.
Cable:
We tend to stick to FP 200, though more expensive than Fire Tuff, etc, it's the adage of knowing what you're getting. We do try to specify MICC where we can still - though often it's a price thing, given the overhead of labour on MICC, and customers tend to be savvy enough these days to argue the point about enhanced ratings.
It is a sad fact that we're still taking out installations put in with Twin and earth.
Sounders/Warning:
I think we can agree here that loop powered sounders are NOT necessarily a good idea, and should NEVER, EVER, be the only sounders in a system (apart from the non-compliance issues).
We'll use the range here, as with most companies - depending on what's needed. And, key, depending upon in depth audibility/visibility testing.
For PAVA systems, mostly TOA kit, and lately we've used some smaller C-Tec stuff too.